ARCH1101 EXP3 DESIGN CONCEPTS PART I

 

In this experiment, we are asked to design three spaces defining the concepts of "POWER". Two of the spaces should be located in a bridge that spans a valley which are the headquarter of two of the companies we have choosen. And a place for reinforces the understanding of "POWER"

The two companies I have chosen are the most dominant company in social communication network Facebook and the other leading company in soft drink industry Coca cola.

Instead of thinking how to connect these two powerful headquarters with a bridge, which is quite irrational for realistic, I decided to make a "DISCONNECTED" bridge to balance the clash between two powers.So the original ideas was formed, which is to related the values of these two but not in anything connected.

The Idea for Coca Cola.

Based on its dominant market in soft drink industry and also the consideration of its headquarter in China, something in common between a country and an American company maybe a interesting topic in developing. 

•  "C"o"C"a "C"ola & "C"hina ----------A  "C"  building.
• the label color of Coca cola and the tradictional color that Chinese most favourate color-RED

Then these two kinds of elements are added into my designing ideas. 

The idea of "Bubbles facade" was coming from an image of carbonate soft drink when the lips are released. Color of Red is applied to the facade . 

The Idea for Facebook

Communication and connection are the core values of facebook. I tried to project this kind of idea into the headquarter. As facebook is not quiet in China, or even cant use it in mainland China, common elements become less obvious. The main character of facebook headquarter is its sharp head, trying to represent the forehead steps in communication area.

Overview of my facebook headquarter

Network-like roof but environmental

View from the groundfloor to the outside

Extended Structure

The Idea for the Disconnected bridge

I remain two characters of each building itself but with the automatics extend and connect in the middle of the valley.

For the facebook headquarter, the whole parts forms a "X"from the top view, which is a reflection of my draft drawing of the meaning of power of connection.

Media Facade in the glass wall of the bridge